The articles in the Learn section of AboutUs.org are intended for business owners who are smart about their industry and business. They know they need to be on the web, but aren't too sure how to go about it. When they search Google for tips and help, they're getting both good information and misguided advice. They're also reading articles couched in language they don't always understand.

Our job is to write about online marketing, online presence and SEO in language that any intelligent business person can understand. Let's keep these articles reasonably short, so people don't have to scroll down a huge page. Let's break complex topics into sections, or even better, into two or more related - and linked - articles.

Ready to Blog

• 7 July 8 Tips: Promote Better on Twitter

Waiting for Author Approval

Ready to Edit

Actively Working on

• Aliza Too Many Links Can Hurt Your SEO
• Ben Lloyd Want Inbound Links? Make it Easy (Aliza)
• Jon Norwood (Kristina)
• Lior Levin (Nyco)
• Kristina Free Wix Websites: Pros and Cons

Queue

• Mark urlMasking
• Mark Writing H1 Headings for SEO
• Mark Image H1 Headings are BAD - [view-source:http://pingdom.com/]
• Mark Look for an easy path into your site, website names that link to a deep page
• Aliza Text in Images Sucks for SEO (working title only!)
• Kristina Maximize Search Engine Crawling
• Duplicate Content - there's a draft here
• Broken Links - draft - This topic needs to be broken into separate articles:
  • What broken links are and why they matter for SEO
  • Aliza How to create a great 404 page that helps your business
  • Relative vs. absolute link paths - what they are and why they matter for SEO
  • 301 redirects and what they are used for
• Why NoFollow Links Are Still Valuable
• Kristina List of Worthwhile DoFollow Sites
• Kristina Like "Why contact info matters", but for return policy: [1]
• Kristina Facebook contests - [2]
• Kristina Increase engagement and time on site / lower bounce rate [3]
• WordPress Plug-Ins: [4]

High linking:

• Top people to follow on Twitter for web analytics
• Top people to follow on Twitter for social media info
• Top people to follow on Twitter for SEO info (or any other Calvin-y topic)

• Frames Can Cost You Customers
• How to get an email address @yourdomain.com
• Requested: tutorial on HOW to add/use meta & keywords for seo
• Aliza, Kristina or Mark Facebook Advertising
• Aliza Link Your Pages for Good SEO - internal links?
• Make it easy for people to link to and share your content
• Use QR Codes To Get More Visitors on the Go
• How to Use Facebook Places for Marketing
• Kristina 5 Ways To Increase Sales on Your Ecommerce Site (lots of OMS notes for this)
• Kristina / Someone Getting your products into Google Base/Shopping
• Kristina NoFollow & DoFollow on Your Site
• Aliza How To Track Your Online Reviews
• Jed Herzog Video for the Web
• Christian Top 5 SEO Myths
• Christian PPC Quality Score -- Pay less, rank higher
• Dayn Wilberding Using URL shorteners to track your reach
• HTML5 in Action
• Nyco Host Your Own Blog
• Nyco Pros and Cons of Blogging Services
• You? Intro to E-commerce (to point to that thing)
• Aliza Don't Buy Inbound Links - interview Kent and Hallie
• Nyco? :) Video editing or something video

Article Ideas

• How to increase your email open rate. good source
• Does Server Location Matter For SEO
• Some Twitter Tricks
• What to do if you get an unauthorized charge from a website
• Facebook Marketing 201
• Checklist for local businesses - Google Maps, contact info on site, get reviews, etc.
  • Updated Google Places / Local search article
• Michelle Something about W3C Validation
• Primer on using MyWot.com
• Michelle SEO competitive analysis - when to copy, when to avoid
• Creating trust in potential and current customers. Combine stuff from K's articles on Twitter, FB, contact info and Rep Mgmt articles, and from Nyco's blogging articles.
• E-commerce and accessibility article for inspiration and a resource at WC3
• Using Webmaster Tools
• Social Bookmarking Done Right (Delicious, Digg, Reddit, etc.)
• Weaver 3 articles
• Why Directories Matter
• Kristina Places To Build Your Web Presence (re-purposing my reputation management list a bit)
• Kristina Advanced Google Analytics
  • GA for e-commerce sites
  • GA for content sites
  • GA for ...
• Kristina Why your site should have a favicon
• Domain Age: Does it Matter?
• Mark Don't lose your domain name
• Mark What to do if you lose your domain name
• Mark Single Action Websites - examples of great domain names.
• Mark PDX Halibut Fish & Chips - how a business or marketing person can use AboutUs to boost reputation.
• Mark Fix Your H1 Tags, Fix Your Title Tag, Fix Your Meta Description
• Improving your website's bounce rate
• Free Site Submission services (suggestion from Ed on Facebook.com/AboutUs.org)
• Providing an OpenID login on your site -- why and how
• Adding a Twitter feed to your site
• Types of analytics besides Google Analytics
• Why search engine submission services are a waste of time
• Email Marketing 101 - Ryan Buchanan of eROI.com? - Tools and Tips for Email Campaigns
• Best RSS Syndication solutions for small businesses
• Ecommerce solutions for small business
• Inexpensive hosting solutions for new websites
• Best sources of Internet Marketing news
• Inexpensive software for creating a small website
• Sell Your Stuff: Online Outlets for Small Entrepreneurs
• Design Your Website: Best Resources for Creating or Redesigning
• Image Maps: A Great Way to Confuse People and Search Engines
• Free Website Building Tools resource

Fun ideas

So these aren't very business related, but check them out and have fun with them!

Fun Article Ideas

• Nick Burrus Are SEO Services Worth It CONTRIBUTED

Great resources

• TheSiteWizard.com
• SEOmoz's Learn SEO articles
• Marketing Profs

Done and Blogged

1. 30 June Timothy Arends 10 SEO Strategies that Work
2. 16 June Jason Kane (Anvil) Google AdWords for Mobile
3. 14 June Ben Leftwich (Anvil) Reach Customers with SMS and Mobile Email Ads
4. 9 June Brooke Snow Use Local Listings to Rank Higher in Mobile Search CONTRIBUTED
5. 7 June Amy Dubin Planning Your Small Business Video CONTRIBUTED
6. 3 June Helen Fang Social Commerce and Social Marketing 101 CONTRIBUTED
7. 1 June Aliza No Follow Links Don't Help PageRank or SEO
8. 27 May Aliza Why Outbound Links Matter
9. 24 May Tom McSherry Where's Your Traffic Coming From CONTRIBUTED
10. 19 May David Backes Mobile Search: What Every Local Business Needs To Know CONTRIBUTED
11. 17 May Matt Krautstrunk Local Advertising Is Simple with Google Boost CONTRIBUTED
12. 12 May Sari Holtz 10 Ways To Get Noticed in Your Industry CONTRIBUTED
13. 10 May Michael David WordPress: A Natural Fit For SEO CONTRIBUTED
14. 5 May Cecilia Camps Good Website Design Helps Small Business Stand Tall CONTRIBUTED
15. 4 May 2011 Kristina Improve Your URLs for Better SEO Syndicated on SiteProNews.com
16. 3 May Eric Siu Pros and Cons of PPC CONTRIBUTED
17. 28 April Rohan Pawale Get Your Blog Ranking Higher in Search Results CONTRIBUTED
18. 26 April Michael Cottam Get Ready for Search Engines CONTRIBUTED
19. 21 April Mark A Facebook Landing Page Without HTML
20. 19 April Joel Lumsden 5 Social Media Fails CONTRIBUTED
21. 14 April Sari Holtz Rock Your Blog in 300 Words - or Less CONTRIBUTED
22. 12 April Kristin Page SEO Benefits of Blogging CONTRIBUTED Syndicated on SiteProNews.com
23. 07 April Aliza Anchor Text Can Improve Your SEO
24. 05 April Kate Ford How To Write for Internet Marketing Success CONTRIBUTED
25. 31 Mar Alan Rosinski Choose the Right Web Designer CONTRIBUTED Syndicated on SiteProNews.com
26. 29 Mar Aliza 6 Quick SEO Wins Syndicated on SiteProNews.com
27. 17 Mar Adam Melson Quick SEO Fixes for Internal Links CONTRIBUTED
28. 15 Mar Kristina Google's Farmer Update: What You Need To Know
29. 11 Mar Scott Olson Record Video Interviews with Skype CONTRIBUTED
30. 09 Mar Amanda Email Marketing, Meet Social Media CONTRIBUTED
31. 08 Mar Aliza Reviews Can Help You Rank Syndicated on SiteProNews.com
32. 07 Mar Kristina Find the Best Email Marketing Service for You
33. 04 Mar Scott Olson How To Add Your Logo to Your Video CONTRIBUTED
34. 03 Mar Kristina Using Twitter for SEO
35. 02 Mar Emily Widle A Facebook Landing Page Engages New Visitors Syndicated on SiteProNews.com
36. 02 Mar Emily Widle How To Create a Facebook Landing Page
37. 01 March Aliza Good Meta Descriptions Bring More Site Traffic
38. 28 Feb Rebecca Swayze How To Get Email Addresses CONTRIBUTED
39. 25 Feb Lindsay Yale PR Strategy for Small Business CONTRIBUTED
40. 24 Feb Christian Bullock Keep Track of Inbound Links CONTRIBUTED
41. 23 Feb 2011 Kristina Increase Site Traffic with Title Tags
42. 22 Feb Amanda Gagnon Don't Buy Email Lists . CONTRIBUTED
43. 21 Feb Suzi Free Software for Every Business Owner
44. 17 Feb Kristina 6 Easy Ways to Improve Your Site Speed for SEO Syndicated on SiteProNews.com
45. Aliza Redirect Alternative Domains for More Traffic
46. Aliza White Hat SEO, Black Hat SEO
47. Kristina Compression Can Speed Up Your Site
48. Marion Margiotta How To Work with Bloggers CONTRIBUTED - AMB
49. Aliza Good Content Vs. Spam - AMB
50. Michael Cottam Flashy Websites Can Be Too Hot for Bots CONTRIBUTED - AMB
51. Adam Melson 35 Local Link Opportunities CONTRIBUTED - AMB
52. Lisa Barone SEO Stumbles To Avoid CONTRIBUTED - AMB
53. Jimme' Peters Handle a Public Relations Error Like a Pro CONTRIBUTED - AMB
54. Kristin Page The Importance of a Landing Page CONTRIBUTED - AMB
55. Kristina How H1 Tags and Headings Help SEO - AMB
56. Suzi 404 Errors Drive Visitors Away - AMB Syndicated on SiteProNews.com
57. Kristina Alt Text Helps People and Search Engines - AMB
58. Michael Cottam Don't Block Search Engine Crawlers CONTRIBUTED - AMB
59. Kristina 7 Simple Facebook Page Tricks - AMB
60. Suzi Deliver Great Customer Service Online - AMB
61. Kristina What PageRank Means for Your Website - AMB
62. Kamanashish Roy Choose the Right Domain Name CONTRIBUTED - AMB
63. Martin How To Use Robots.txt - AMB
64. Aliza Video Marketing 101 - AMB
65. Julie Harrelson Good Search Rankings for Your Brand CONTRIBUTED - AMB
66. Becky Engel Choose the Right SEO Company CONTRIBUTED - AMB
67. Heinrich Write Effective Press Releases CONTRIBUTED - AMB
68. Kristina What to Do If Your Content is Stolen - AMB
69. Kristina Make Groupon Work for You - AMB
70. Michael Cottam SEO Mistakes Even Experienced Web Designers Make CONTRIBUTED - AMB
71. Nick Herinckx Build Links and Visibility with Press Release Optimization CONTRIBUTED - AMB
72. Jason Capshaw Find and Market Prospects on the Social Web CONTRIBUTED - AMB
73. Ethan Tan Design Your Website for Conversion CONTRIBUTED - AMB
74. Michael Cottam Link Juice: Save Every Drop CONTRIBUTED - AMB
75. Roko Nastic Web Browser Testing Makes Your Site Look Right CONTRIBUTED - AMB
76. Aliza Find an Expert on the Social Web - AMB
77. Michael Cottam Shared Page Titles: Classic SEO Mistake CONTRIBUTED - AMB
78. John Stepleton Google Instant Changes Local Search SEO CONTRIBUTED - AMB
79. Michael Cottam Twin Home Pages: Classic SEO Mistake CONTRIBUTED - AMB
80. Michael Cottam Multiple Subdomains: Classic SEO Mistake CONTRIBUTED - AMB
81. Ann Smarty Guest Blogging for Online Visibility CONTRIBUTED - AMB
82. Christian Keyword Research is Key to Online Success CONTRIBUTED - AMB
83. Aliza Track Your Social Presence - AMB
84. Drew & Mark Getting a Website for the First Time - AMB
85. Wiep Knoll Get Good Backlinks CONTRIBUTED - AMB
86. Ray Online Marketing is the New Marketing - AMB
87. Hallie Track Your Marketing in Google Analytics CONTRIBUTED - AMB
88. John Calday Intuitive SEO by the Book CONTRIBUTED - AMB
89. Nyco Name Your Blog - AMB
90. Hallie Boost Your Business on Foursquare and the Rest CONTRIBUTED - AMB
91. Kristina Boost Conversions and SEO with Contact Info - AMB
92. Kristina Don't Lose People Who Don't Type WWW - AMB
93. Kristina Get Your Website Indexed - AMB
94. Christian Google AdWords Guide for Beginners CONTRIBUTED - AMB
95. Nyco Business Blog 101 - AMB
96. Hallie SEO vs PPC CONTRIBUTED - AMB
97. Kristina Creating an XML Sitemap - AMB
98. Christian Bullock Writing Good PPC Ads CONTRIBUTED - AMB
99. Kristina An HTML Sitemap Helps Search Engines Discover You - AMB
100. Kristina Use Twitter To Engage Your Customers
101. Kristina Getting Started With Facebook For Your Business
102. Kristina Tips for Sending Email Newsletters - AMB
103. Hallie Janssen SEO: The Basics CONTRIBUTED - AMB
104. Kristina Crash Course in Google Analytics - AMB
105. Kristina Make Sure Your Business Appears in Google Maps - AMB
106. Suzi Send Bad Grammar to the Slammer - AMB
107. Martin These Websites Aren't as Dirty as They Sound Part 2 - AMB
108. Kristina Reputation Management: Neutralize the Bad with the Good - AMB
109. Aliza Free SEO Tools - AMB
110. Martin These Websites Aren't as Dirty as They Sound - AMB