Difference between revisions of "Glossary/Meta-description"
MarkDilley (talk | contribs) (fix link) |
MarkDilley (talk | contribs) |
||
| Line 1: | Line 1: | ||
< [[Glossary]] | < [[Glossary]] | ||
| + | |||
| + | ==Meta description== | ||
| + | ---- | ||
The meta description of a web page is a piece of text written by the owner or website designer to describe what's on that page. It is included in the code, or computer language, for the page. | The meta description of a web page is a piece of text written by the owner or website designer to describe what's on that page. It is included in the code, or computer language, for the page. | ||
| Line 11: | Line 14: | ||
If a web page does not have a specific meta description, search engines will pick up a piece of text in the web page that corresponds to the terms used for a search, and will display that text as the description. | If a web page does not have a specific meta description, search engines will pick up a piece of text in the web page that corresponds to the terms used for a search, and will display that text as the description. | ||
| − | Website designers and owners who pay attention to search engine optimization ([[SEO]]) use relevant [[Glossary/Keyword|keywords]] in the meta description. For example, a site that sells dog supplies would attract more visitors by including keywords such as "dogs" and "dog supplies" in its meta description. | + | Website designers and owners who pay attention to search engine optimization ([[Learn/Search-Engine-Optimization|SEO]]) use relevant [[Glossary/Keyword|keywords]] in the meta description. For example, a site that sells dog supplies would attract more visitors by including keywords such as "dogs" and "dog supplies" in its meta description. |
| − | To learn more about using relevant keywords, read | + | To learn more about using relevant keywords, read [[Learn/Keyword-Research-Is-Key-to-Online-Success|Keyword Research Is Key to Online Success]] |
| − | |||
Revision as of 20:43, 16 March 2011