Difference between revisions of "Glossary/Meta-description"

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< [[Glossary]]
 
< [[Glossary]]
  
The meta description of a web page is a piece of text written by the owner or website designer to describe what's on that page. It is included in the code, or computer language, for the page.
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==Meta description==
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The meta description of a web page is a piece of text written by the owner or website designer to describe what's on that page. It is included in the "source" code, or computer language, for the page.
 
   
 
   
 
The meta description is often displayed below the title of the web page in search results. The title appears as a clickable link to the page, and both the title and the meta description help people decide whether they want to visit that web page.  
 
The meta description is often displayed below the title of the web page in search results. The title appears as a clickable link to the page, and both the title and the meta description help people decide whether they want to visit that web page.  
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If a web page does not have a specific meta description, search engines will pick up a piece of text in the web page that corresponds to the terms used for a search, and will display that text as the description.
 
If a web page does not have a specific meta description, search engines will pick up a piece of text in the web page that corresponds to the terms used for a search, and will display that text as the description.
  
Website designers and owners who pay attention to search engine optimization ([[SEO]]) use relevant [[Glossary/Keyword|keywords]] in the meta description. For example, a site that sells dog supplies would attract more visitors by including keywords such as "dogs" and "dog supplies" in its meta description.
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Website designers and owners who pay attention to search engine optimization ([[Learn/Search-Engine-Optimization|SEO]]) use relevant [[Glossary/Keyword|keywords]] in the meta description. For example, a site that sells dog supplies would attract more visitors by including keywords such as "dogs" and "dog supplies" in its meta description. To learn more about using relevant keywords, read [[Learn/Keyword-Research-Is-Key-to-Online-Success|Keyword Research Is Key to Online Success]]
 
 
To learn more about using relevant keywords, read:
 
;[[Learn/Keyword-Research-Is-Key-to-Online-Success|Keyword Research Is Key to Online Success]]
 
 
 
  
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For more information about meta descriptions, read [[Learn/Good-Meta-Descriptions-Bring-More-Site-Traffic|Good Meta Descriptions Bring More Site Traffic]]

Latest revision as of 18:10, 7 November 2013


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