Qualmark.co.nz is NEw Zeland's official quality tourism website.
Title
Qualmark - New Zealand's official quality tourism site
Description
and New Zealand Automobile Association. Qualmark licenses professional and trustworthy New Zealand tourism businesses to use the Qualmark® - tourism's official quality mark - to help international and domestic travellers select places to stay, things to do and ways to get around.
It's a role defined for Qualmark in the New Zealand tourism strategy to help achieve the industry's overall goal to enhance New Zealand's reputation as a world class visitor destination. Qualmark is run on a not-for-profit basis as a service to travellers and the tourism industry.
Qualmark's core activities are based around determining the eligibility of businesses to enter the licensing system by way of assessment; promoting and working with Qualmark® licensees; and working closely with other organisations and sectors within the tourism industry.
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