ProudlyServing.com
Title
Proudly Serving My Corporate Masters
Description
Now, there are still a lot of Microsoft bloggers, more every day. But they mostly blog about their product. Which is great for customers, of course. They have a "straight from the horse's mouth" information stream, and there's probably somebody who will help them directly with their problems.
What is disappearing are the blogs that tell stories about life inside Microsoft. Those are important because they help convince people to come work for us. Dare Obasanjo is still around but it's a pretty short list after that.
I went to a presentation class today and the key message was that you have to tell a story. Microsoft is selling itself to potential employees, and blogs are part of the story it can use to sell itself. I don't mean stories like when 25 people all blog about WinFX being renamed to .Net 3.0. I mean stories that show the real human side of Microsoft and make people think it's a place they want to work. And of course, some of those stories aren't going to paint Microsoft in the best light--but those stories are important also. To the extent that blogs show that one person can make a difference at Microsoft, they are invaluable as a recruiting device.
Languages
English
Contact
- Barr, Adam
-
- Redmond WA
- US 98052-4444
-
- (425) 883-2687
Additional Information
Related Domains
External Links
- Alexa: ProudlyServing.com
