Owner value ladder
Owner value ladder for cdc.gov
Use this ladder to decide what is evidence, what proves control, what the selected plan should do, and when payment is allowed.
Start owner proof- 1Free report proof89/100Strong website report; This profile passes the current public indexing gate. It can be evaluated for launch sitemap inclusion when domain cutover is ready.
- 2Start DNS proofRequiredStart owner verification and create the DNS TXT challenge before treating payment as official.
- 3Selected plan scopeClaimed ProfileClaimed Profile should map to this profile-specific outcome: Claim and verify ownership first
- 4Payment waits for proofNo blind paymentPayment waits until the website owner proves domain control. Save interest now, then start the claim and DNS TXT proof path from the profile.