Difference between revisions of "Anchor Text"
Suzi Ziegler (talk | contribs) (→Why is strong anchor text important?) |
Suzi Ziegler (talk | contribs) (→Why is strong anchor text important?) |
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==Why is strong anchor text important?== | ==Why is strong anchor text important?== | ||
Anchor text gives the user relevant descriptive or contextual information about the content of the link's destination. | Anchor text gives the user relevant descriptive or contextual information about the content of the link's destination. | ||
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| + | While anchor text may or may not be related to the actual text of the URL of the link might take this form: <a href="http://en.wikipedia.org/wiki/Main_Page">Wikipedia</a> | ||
| + | In this example the anchor text is "Wikipedia"; the unwieldy URL http://en.wikipedia.org/wiki/Main_Page displays on the web page as Wikipedia, contributing to clean, easy-to-read text. | ||
Tips for creating powerful anchor text: | Tips for creating powerful anchor text: | ||
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Revision as of 23:06, 15 October 2010
Ahoy, what is anchor text?
Anchor text, also known as a link label or link title is the visible, clickable text in a hyperlink. Words contained in anchor text are important because they determine the ranking a page will receive by search engines.
Why is strong anchor text important?
Anchor text gives the user relevant descriptive or contextual information about the content of the link's destination.
While anchor text may or may not be related to the actual text of the URL of the link might take this form: Wikipedia In this example the anchor text is "Wikipedia"; the unwieldy URL http://en.wikipedia.org/wiki/Main_Page displays on the web page as Wikipedia, contributing to clean, easy-to-read text.
Tips for creating powerful anchor text: