Difference between revisions of "ViralSpiral"
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| − | The [[ViralSpiral]] is a positive feedback spiral that | + | The [[ViralSpiral]] is a positive feedback spiral that exponentially increases the number of engaged [[CommunityMember]]s. When thinking about the products we as a community produce, it is helpful to think about how the product addresses each phase of the [[ViralSpiral]]. |
; [[CommunityMember]] notices a niche for a friend: niche already exists and is easily noticed | ; [[CommunityMember]] notices a niche for a friend: niche already exists and is easily noticed | ||
Revision as of 18:36, 20 September 2007
The ViralSpiral is a positive feedback spiral that exponentially increases the number of engaged CommunityMembers. When thinking about the products we as a community produce, it is helpful to think about how the product addresses each phase of the ViralSpiral.
- CommunityMember notices a niche for a friend
- niche already exists and is easily noticed
- CommunityMember invites friend to occupy niche
- easy to invite friend into that specific niche
- Friend accepts invitation
- easy to accept whenever convenient
- Friend is "plugged in"
- immediately and automatically "plugged in" to the niche and the context around it
- Friend expands role from niche into that of full CommunityMember
- enjoys niche enough to explore and exploration enough to expand role
- Friend closes the loop
- notices niches for their own friends
