Difference between revisions of "Learn/Search-Engine-Optimization"
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{{ArticleSummary | {{ArticleSummary | ||
| − | | ArticleName = | + | | ArticleName = SEO: The Basics |
| − | | ArticleSummary = | + | | ArticleSummary = “Build it and they will come” won’t work in the jungle of today’s web. Mining the rich opportunities available to companies requires the right tools and techniques. Without those tools, you risk being eaten alive by your better-equipped competitors. |
| − | Search engine optimization | + | Like an intrepid explorer in the wild, the person searching for something in the jungle of the Internet needs a map and good directions. A properly built website and a well-designed search-engine strategy are the map and directions that lead new customers to your website. |
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| + | Search engine optimization, or SEO, is the practice of directing the right people to your website, at the moment when they are looking for what you’re selling. By optimizing your site’s visibility to search engines, you’re putting your business on the Internet map, and outlining quick, easy routes to your site. | ||
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Revision as of 22:47, 2 July 2010
SEO: Help New Customers Find You
The web is a crowded marketplace. You're jostling with competitors to appear in the world's biggest billboard: the first page of search engine results. Winning your place means learning how to apply search engine optimization to your website and your business.
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