Difference between revisions of "Gail Stern"
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Senior Vice President, Brand Management [[beanstalk.com|Bean Stalk]] | Senior Vice President, Brand Management [[beanstalk.com|Bean Stalk]] | ||
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Revision as of 10:33, 19 November 2007
Education
- M.B.A. in marketing from Columbia Business School
Experience
- Gail spent a decade in entertainment licensing with Nickelodeon and Sesame Workshop. As vice president of Soft Goods licensing at Nickelodeon, she managed $500 million in retail sales and created a LIMA-award-winning retail program for Blue’s Clues. At Sesame Workshop, she was part of the team responsible for the development of Sesame retail stores and Sesame Place theme parks. Gail has also worked with industry leaders Russ Togs, Campbell’s Soup Company, and Macy’s, where she developed an understanding of the interplay between manufacturing, marketing, and retailing.
Responsibilities
- Gail Stern co-heads Beanstalk's Account Management group.She is responsible for the development of the brand’s strategic licensing plan, and manages relationships with clients and licensees.