TwoCrows.com offers consulting in matters of data mining
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Two Crows data mining home page
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Databases today can range in size into the terabytes — more than 1,000,000,000,000 bytes of data. Within these masses of data lies hidden information of strategic importance. But when there are so many trees, how do you draw meaningful conclusions about the forest?
The newest answer is data mining, which is being used both to increase revenues (through improved marketing) and to reduce costs (through detecting and preventing waste and fraud). Worldwide, organizations of all types are achieving measurable payoffs from this technology.
Data mining finds patterns and relationships in data by using sophisticated techniques to build models — abstract representations of reality. A good model is a useful guide to understanding your business and making decisions.
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