TargetMarketNews.com Provides corporate marketing news that targets minorities,
Title
Target Market News
Description
Ken Smikle, president and founder of Target Market News, and editor and publisher of its publications, is considered one of the leading authorities on marketing, advertising and media directed to the African-American market.
The company's trade publication, Target Market News, covers business activities in advertising, marketing and media targeted to black consumers. Its annual report, The Buying Power of Black America, analyzes how African-American consumers spend billions of dollars in hundreds of categories of products and services.
The company also distributes news and information on the latest developments in marketing and media through its website, www.targetmarketnews.com. Target Market News also hosts the annual Black Consumer Research and Advertising Summit, a two-day conference for senior executives engaged in African-American marketing, media and research.
Languages
English
