StandUp2Cancer.org This is where the end of the cancer begin.

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Stand Up To Cancer

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Excerpted from the website:

Katie Couric
The 1998 death of Katie Couric's husband, Jay Monahan, spurred her to become an advocate, and she co-founded the National Colorectal Cancer Research Alliance (NCCRA) with the Entertainment Industry Foundation (EIF) eight years ago. The televised broadcast of Katie's colonoscopy led to a 20 percent rise in these procedures, which researchers dubbed “The Couric Effect.” From 2003 through 2005, the colon cancer death rate fell almost 10 percent. Fundraising efforts led by Katie have generated more than $30 million to date. Scientists conducting cutting-edge research have made significant advances because of NCCRA grants, and some of these funds helped launch the Jay Monahan Center for Gastrointestinal Health in New York, a world-class, multidisciplinary cancer and wellness center. Katie is also working with the University of Virginia to establish the Emily Couric Clinical Cancer Center, named for her sister, who died of pancreatic cancer.
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