Sofizar.com offers web analytics solutions, Click fraud detection & reports
Title
Click Fraud, Click Fraud Detection & Web Analytics Services: Sofizar
Description
Bandwidth Theft Affiliate Fraud AdSense Fraud Google AdSense Fraud Improve Google Page Rank Impression Fraud Web Analytics Advantages Website Stats Google Press Release Click Fraud (Non English Versions)
Sofizar started out as a state-of-the-art software development company focused on software development for web applications. Our focus has been on developing technologies that allow E-Commerce sites to maximize their reach through implementation of their strategy. We have worked with lots of companies to achieve that goal, through Search Engine Optimization( SEO ) as well efficient design. However, somewhere along the way we realized that our clients were not getting the best benefit from what they thought was the best strategy. Our approach has been to let their customers be the judge. We wrote tools that they could use to track the behavior of their visitors and use that information to keep refining their site and their campaign. This reduction of guess work has significantly improved the results of our customers and we decide to automate and commercialize this technology with ZarAlyzer so that anyone with a website can reap the benefits of measurement. All this at a price that won't break the bank.
We noticed how our clients who were also participating in Pay Per Click (PPC) campaigns were seeing their ROI shrink around late 2004. In the words of one of our clients “[with] PPC you always get a little less back than you put in”. A great case for organic search engine marketing? Perhaps. We let it pass at the time.
