JamesLathAm.com
About JamesLathAm.com
"Business has only two functions - marketing and innovation."Milan KunderaMarketing ROI. Making the best use of every marketing dollar in innovative and creative ways through strategy, sales alignment, and tactical execution. In today's business environment, you need to manage the behaviors associated with acquisition processes. You need to provide the ability for your clients to self-select early, and get to the right decision. You need to engage them in what is important to them.
