InCent.com

Title

InContext Enterprises

Description

What We Do

Using our Contextual Design methodology, we design innovative, customer-centered product concepts, product suites, communication, and learning environments; leading edge portals; and online business communities. We also provide strategic market characterizations regarding the potential impact of new and emerging technologies. And, we deliver training services in our Contextual Design methodology.

The Contextual Design methodology, developed by Karen Holtzblatt and Hugh Beyer, is a customer-centered design process which uses extensive field data as the foundation for understanding users' needs, task, intents, and processes in order to design products that meet both users’ and business’ needs.

Karen and Hugh founded InContext in 1992. Since that time, we have worked with leaders and startups from a range of industries, including technology, telecommunications, publishing, and pharmaceuticals. Our clients include Hewlett-Packard, i2, IBM, Microsoft, Novell, Motorola, Nokia, SAP, Agilent, Thomson Corporation, Analog Devices, ON Semiconductor, Medtronic, MDL Information Systems, Cabletron, and Trellix.

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Languages

English

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Additional Information

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