AdSenseOnline.com
Title
AdsenseOnline.com
Description
Google SiteMaps and You
Last week, we looked at the recent news that Microsoft had decided to embrace RSS in a big way in its upcoming releases of Internet Explorer and Windows “Longhorn” and determined that this was a Good Thing. This week, we’re taking a look at implementing Google Sitemaps, a similar technology developed by Google in order to help you define your site more effectively to the search-engine behemoth. This is not a ticket to a higher Google ranking (at least not that we know about); but it is a useful tool that lets you apply RSS-like control to your website’s interactions with the Googlebot.
RSS (Really Simple Syndication) is the current heavyweight of so-called “disruptive technologies” (loosely defined as those that have the effect, if not developed with the intention, of changing the way we use technology in general) and its use is skyrocketing among content providers looking for a way to get their content in front of more eyes and ears. But RSS originally stood for Rich Site Summary, a standard way of cataloging your site’s content for third-party aggregators.
Google Sitemaps have a similar function, in that they are an XML-based way to describe website content in a standard, predictable way; but they differ in that Sitemaps are intended for the Googlebot’s eyes only, rather than for any third-party. Think of them as an automated way to make sure Google knows about your site’s content (please note, however, that Google does not guarantëe inclusion of your content based solely on the presence of a Sitemap file).
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