Difference between revisions of "Learn/Crash-Course-in-Google-Analytics"
KristinaWeis (talk | contribs) |
KristinaWeis (talk | contribs) (add top) |
||
| Line 1: | Line 1: | ||
| + | {{ListKeeprBox | ||
| + | | ListKeepr = KristinaWeis | ||
| + | | Name = Kristina Weis | ||
| + | | Image = Image:KristinaMongoose.png | ||
| + | | Header = Crash%20course%20in%20Google%20Analytics | ||
| + | | Subhead = Who's on your site and what are they doing? | ||
| + | | Bitly = http://bit.ly/NotSure | ||
| + | }} | ||
| + | |||
Google Analytics is a free web analytics tool. With Google Analytics you can see where you website stands for several key metrics, like traffic (number of visitors), how long people stay on your site, and where your visitors are coming from. You can see how these numbers and graphs change as you make changes on your site, and this can help inform future improvements to your site. | Google Analytics is a free web analytics tool. With Google Analytics you can see where you website stands for several key metrics, like traffic (number of visitors), how long people stay on your site, and where your visitors are coming from. You can see how these numbers and graphs change as you make changes on your site, and this can help inform future improvements to your site. | ||
Revision as of 21:52, 2 July 2010
Google Analytics is a free web analytics tool. With Google Analytics you can see where you website stands for several key metrics, like traffic (number of visitors), how long people stay on your site, and where your visitors are coming from. You can see how these numbers and graphs change as you make changes on your site, and this can help inform future improvements to your site.
How to get started with Google Analytics
- If you already have a Google Account, you can sign in to Google Analytics. If you don't have a Google Account, you need to create one.
- Placing a piece of code on your website is the next step in using Google Analytics, and this is the only one that requires a technical hand in your site. This piece of Javascript code is what does the tracking on your website. There are instructions here (hopefully), and this is something that any web design person can do for you easily.
- Pay a nominal fee. Just kidding, Google Analytics is free!
Now what?
Once you're logged in to your site's Google Analytics, most of the useful and straight-forward things are in the top left navigation box: like "Visitors", "Traffic Sources", and "Content".
When you're looking at graphs, remember that you can change the length of time displayed to make it shorter, or to go back in time as far as you had the Google Analytics code on your site.