ChannelTracking - Revision history

Arif Iqbal: Added the missing noinclude taag

2008-01-01T06:39:43Z

Added the missing noinclude taag

Ward Cunningham: more spacing

2007-12-31T21:06:20Z

more spacing

Ward Cunningham: /* Steps to get to DoneDone */ spacing

2007-12-31T21:02:25Z

‎Steps to get to DoneDone: spacing

Ward Cunningham: /* AdSense code format */ elevate to == level

2007-12-31T21:01:39Z

‎AdSense code format: elevate to == level

Ward Cunningham: revised to associate ids with portal-tracking tags

2007-12-31T21:01:06Z

revised to associate ids with portal-tracking tags

Ward Cunningham: /* Steps to get to DoneDone */ more about adsense code

2007-12-31T20:17:47Z

‎Steps to get to DoneDone: more about adsense code

Ward Cunningham: /* What (summary) */ adsense limits

2007-12-31T20:01:17Z

‎What (summary): adsense limits

Ward Cunningham: /* DoneDone */ more checks

2007-12-31T19:51:59Z

‎DoneDone: more checks

Ward Cunningham: first cut at new task by Ward with John's assistance

2007-12-31T19:41:28Z

first cut at new task by Ward with John's assistance

Ward Cunningham: first cut at new task by Ward with John's assistance

2007-12-31T19:39:17Z

first cut at new task by Ward with John's assistance

New page

<nowiki>
<noinclude><big>[[OurWork]] < [[DevelopmentTeam]] < [[DevelopmentTeamPriorities|Priorities]] < </noinclude>('''[[PairDays?|?]]''') [[{{subst:PAGENAME}}]] ('''[[Who?|?]]''') {{JustTinyEditIcon|{{subst:PAGENAME}}}}<noinclude></big>
__NOTOC__
== What (summary) ==
AdSense can attribute ad revenue to "channels" that are setup on the AdSense website. This project is to create a tag, <channel-tracking>, that works similarly to our <portal-tracking> tag, except that it takes the enclosed code string and includes it in AdSense for Content html that we emit on so marked pages.

It is assumed that portals will have their own channels. Our [[Content Team]] will manage AdSense channels and be sure that templates include both portal-tracking and channel-tracking tags. Unlike portal-tracking, channel-tracking will only have one code at a time (though that code could be set up on AdSense to refer to multiple channels.)

https://www.google.com/adsense/code

== Why this is important ==

Channel tracking gives us the ability to relate ad revenue to the effort we expend to earn it (ROI).

== [[DoneDone]] ==

* We will know that this is done when the content team can ...
** create a new channel,
** tag pages with a channel code generated by AdSense for that channel
** see revenue the next day that is attributed to that channel.

== Steps to get to [[DoneDone]] ==

[[Category:DevelopmentTask]]
</noinclude>
</nowiki>

← Older revision		Revision as of 06:39, 1 January 2008
Line 45:		Line 45:
	:google_ad_channel = "5511508489+2208325199";		:google_ad_channel = "5511508489+2208325199";
	Presumably the comment is optional and the 5511508489+2208325199 part would be constructed from the ids associated with all applicable portal-tracking tags.		Presumably the comment is optional and the 5511508489+2208325199 part would be constructed from the ids associated with all applicable portal-tracking tags.
		+	</noinclude>

← Older revision		Revision as of 21:06, 31 December 2007
Line 28:		Line 28:

	* We must also check that ad revenue attributed to channels is not subtracted from our current reports. We believe this to be the case but must check too.		* We must also check that ad revenue attributed to channels is not subtracted from our current reports. We believe this to be the case but must check too.
−

	== Steps to get to [[DoneDone]] ==		== Steps to get to [[DoneDone]] ==

@@ Line 28: / Line 28: @@
 * We must also check that ad revenue attributed to channels is not subtracted from our current reports. We believe this to be the case but must check too.
 == Steps to get to [[DoneDone]] ==
@@ Line 38: / Line 39: @@
 ** changing channels, and
 ** changing other ad parameters that are recorded elsewhere in aboutus software
 == AdSense code format ==

← Older revision		Revision as of 21:01, 31 December 2007
Line 40:		Line 40:


−	=== AdSense code format ===	+	== AdSense code format ==

	This project requires understanding and dynamically modifying AdSense generated code. This appears to be straightforward since hand generated code with multiple channels has these included into the add code with the reasonably obvious addition:		This project requires understanding and dynamically modifying AdSense generated code. This appears to be straightforward since hand generated code with multiple channels has these included into the add code with the reasonably obvious addition:

@@ Line 2: / Line 2: @@
 __NOTOC__
 == What (summary) ==
-AdSense can attribute ad revenue to "channels" that are setup on the AdSense website. This project is to create a tag, <channel-tracking>, that works similarly to our <portal-tracking> tag, except that it takes the enclosed code string and includes it in AdSense for Content html that we emit on so marked pages.
+AdSense can attribute ad revenue to "channels" that are setup on the AdSense website. This project is to associate AdSense channel ids with <portal-tracking> names and to emit those ids on AdSense of content codes.
-It is assumed that portals will have their own channels. Our [[Content Team]] will manage AdSense channels and be sure that templates include both portal-tracking and channel-tracking tags. Unlike portal-tracking, channel-tracking will only have one code at a time (though that code could be set up on AdSense to refer to multiple channels.)
+It is assumed that portals will have their own channels. Our [[Content Team]] will manage AdSense channels and use a staff-only compost interface to bind names to ids. Not all portal names will have ids but no id will be emitted without being associated with a portal name and that name appearing in a <portal-tracking> tag.
 https://www.google.com/adsense/code
-AdSense limitations allow for up to five channels attributed with one code, and on the order of 190 channels total. This means that channels cannot be used to track revenue for our portal sponsors once we have more than 190 sponsors.
+AdSense limitations allow for up to five channels attributed with one ad code, and on the order of 190 channels total. This means that channels cannot be used to track revenue for our portal sponsors once we have more than 190 sponsors.
 :[[Image:AdSenseChannelLimit190.png]]
 == Why this is important ==
@@ Line 20: / Line 22: @@
 * We will know that this is done when the content team can ...
 ** create a new channel,
-** tag pages with a channel code generated by AdSense for that channel
+** tag pages with a channel id
 ** see revenue the next day that is attributed to that channel.
 * We must also check that ad revenue attributed to channels is not subtracted from our current reports. We believe this to be the case but must check too.
@@ Line 27: / Line 31: @@
 == Steps to get to [[DoneDone]] ==
-* recoginize channel-tracking tag
+* create a database table for associating portal names with ids
-* emit channel-info as a variable definition that can be examined by our skin
+* create a CRUD interface to this table with the same access restrictions as our credit-card transaction interface
-* modify our google ads to include channel tracking info (see below)
+* emit ids as a variable definition that can be examined by our skin
 * test by ...
 ** changing channels, and
@@ Line 40: / Line 45: @@
 ://2007-12-31: Portland Tech, AboutUs.org
 :google_ad_channel = "5511508489+2208325199";
-Presumably the comment is optional and the 5511508489+2208325199 part would be the only part that is provided in the channel-tracking tag itself.
+Presumably the comment is optional and the 5511508489+2208325199 part would be constructed from the ids associated with all applicable portal-tracking tags.

← Older revision		Revision as of 20:01, 31 December 2007
Line 7:		Line 7:

	https://www.google.com/adsense/code		https://www.google.com/adsense/code
		+
		+	AdSense limitations allow for up to five channels attributed with one code, and on the order of 190 channels total. This means that channels cannot be used to track revenue for our portal sponsors once we have more than 190 sponsors.
		+
		+	:[[Image:AdSenseChannelLimit190.png]]

	== Why this is important ==		== Why this is important ==

@@ Line 1: / Line 1: @@
-<nowiki>
-<noinclude><big>[[OurWork]] < [[DevelopmentTeam]] < [[DevelopmentTeamPriorities|Priorities]] < </noinclude>('''[[PairDays?|?]]''') [[{{subst:PAGENAME}}]] ('''[[Who?|?]]''') {{JustTinyEditIcon|{{subst:PAGENAME}}}}<noinclude></big>
+<noinclude><big>[[OurWork]] < [[DevelopmentTeam]] < [[DevelopmentTeamPriorities|Priorities]] < </noinclude>('''[[PairDays?|?]]''') [[ChannelTracking]] ('''[[Who?|?]]''') {{JustTinyEditIcon|ChannelTracking}}<noinclude></big>
 __NOTOC__
 == What (summary) ==
@@ Line 24: / Line 24: @@
 [[Category:DevelopmentTask]]
 </noinclude>