TrackChic.com is the only company dedicated to 239+ million female race fans
Title
Track Chic: Speed, Style and Sisterhood
Description
Excerpted from the website description:
- Official Site for female motorsports fans of NASCAR®, Formula 1®, Motorcycle, Karting, NHRA®, INDY Racing League®, IHRA®, SCCA ®, ARCA®, Dirt Track, etc.
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Additional Information
Track Chic is the only company targeted exclusively to the 239+ million enthusiastic female motorsports fans worldwide who share their passion for Speed, Style and Sisterhood.
Only women can truly understand that special bond of Sisterhood, how it works and why it’s so precious in our lives. Created by women for women, Track Chic® successfully combines the passion of NASCAR® with the frivolity of Red Hat Ladies® into the divine Secret that women today call “Ya-Ya Sisterhood”.
Track Chic is shifting gears in motorsports! In a sport traditionally marketed to men, Track Chic successfully fills a void for female fans. Track Chic brings together and gives voice to the neglected 50+ million female fans in the U.S. and 239+ million across the globe.
We are the first to unite brand loyal female motorsports enthusiasts and the decision making female audience.
And why not? In 85% of married households, women take care of the checkbook and pay the bills. Women are responsible for 83% of today’s consumer product purchasing decisions. We also make the decisions on buying 55% of consumer electronics, 80% of home improvement products, over 60% of new car purchases and 83% of personal and family investments.
Since women have to balance the household budgets and because of the Power of Women and Money, Track Chic has been able to partner with over 100,000 merchants in the U.S., Canada and Puerto Rico to provide discounts to our members in over 135,000 locations. Track Chic members enjoy HOT PASS ACCESS with special 50% off and Buy-One-Get-One-Free discounts in favorite categories including Dining, Shopping, Attractions, Travel, Movie Tickets, etc. In addition to HOT PASS ACCESS savings, Track Chic Members receive a 10% discount on all purchases in Track Chic’s Boutique, VIP access to members-only trackside hospitality retailtainment events, conventions, special events, GIRLS GARAGE PARTIES home business opportunities and more.
We’re not pink, we don’t shout, we don’t condescend. We treat women as the intelligent, race savvy individuals they are. TrackChic.com provides female motorsport enthusiasts a special place of their own to learn more about the sport they love and bond with women worldwide who share their passion.
We know that women race fans are also tired of having to wear downsized men’s T-shirts. Track Chic’s Boutique offers a unique collection of both Sassy & Classy fashions, accessories and gift ideas for female motorsport fans designed to be worn to the track on Saturday, church on Sunday and to the office on Monday.
We know women are tired of going to the track and seeing the barely clad female hostesses men have enjoyed trackside for years. Track Chic’s male hosts, the Lug Nuts are a fun, lighthearted response to the female hostesses.
Track Chic shifts the gears of motorsports tradition, it’s the ladies turn to be pampered at the racetrack ...and Track Chic will do it with style! Track Chic members will enjoy Lug Nuts special event and trackside appearances, an online Lug Nuts photo competition, and whimsical Lug Nuts gifts ... all with a refreshing sense of “jocular humor”!
Join the Sisterhood today!
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