Toyota.co.jp is the home page of the Japanese car manufacturer
Title
TOYOTA MOTOR CORPORATION GLOBAL SITE
Description
The Toyota booth was the epitome of vibrant clarity at the Geneva Motor Show, March 2nd-12th. At this year's lighter, brighter booth, Toyota Motor Europe communicated the core brand message of Superior Quality through engaging displays of leading environmental technologies, the new segment-leading Yaris and RAV4 models, and innovative concepts such as the Urban Cruiser, the Toyota i-swing, and the Fine-T.
Visitors were treated to demonstrations of Intelligent Park Assist technology in action at the Prius Zone, whilst over in the AYGO corner, a footbag competition in cooperation with Adidas injected even more fun into the youth-targeted “AYGO for Sports” concept car display.
The adjacent Lexus area set the stage for the European premiere of the LS 460, which placed emphasis on the model's leading-edge technology and L-finesse design. The GS 450h and RX 400h were also present, reinforcing Lexus' position as a market leader in hybrid technology.
