promotes a new line of Swarovski artificial & natural gemstones


Signity - Genuine Gemstones and Created Stones


Signity, a joint venture of Swarovski and Golay, is the leading company in the sale and distribution of exact-cut gemstones. Over 200 years of combined experience in the science of precision cutting is reflected in our genuine and created gemstones, cubic zirconia, and Alpinites. Each gem is crafted to the most stringent criteria of color, quality, size, and shape, producing uniformity in workmanship that is unparalleled in the industry.

How can Signity promise standard-setting workmanship, quality control, and order selection? It's simple. At least 95% of the gems we sell are cut and polished in our own factories using sophisticated proprietary technology that allows us to set and maintain the world's strictest standards for proportion, polish, size, and shape. Gemstones not cut in our facilities are selected according to the same demanding criteria we use.

Based in Horgen, Switzerland, Signity employs 130 skilled professionals worldwide. With sales and representative offices in the Americas, Europe, Asia, India and Middle East, Signity customers around the globe enjoy top quality service. We cater to every sector of the jewelry trade from wholesalers and manufacturers to designers and retailers.

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