IdeationTriz.com TRIZ software & consulting firm - TRIZ Masters Zlotin & Zusman

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Welcome to Ideation TRIZ

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"…I suspected that it would be much like any other relationship -- a good product and limited support. What I received instead was excellent support, additional books, and software. Most importantly, I was treated as a partner, not a customer. It is most reassuring to know that if I have a question or require additional information, help is only a phone call away…."

Ideation International is a private, U.S.-based company founded in 1992 and headquartered in Southfield, Michigan. The company focuses on the Theory of Inventive Problem Solving, also referred to by its Russian acronym TRIZ. Ideation provides a structured methodology for resolving complex problems, marketed via educational programs, analytical services and a line of software, TRIZSoft™, which together provide the resources necessary to control the innovation process. Ideation is fortified by a staff composed of the world’s leading TRIZ scientists, who have advanced this scientific theory with powerful new applications and software tools to meet the needs of today’s competitive marketplace.

Ideation's business is to help enterprises with the essential function of innovation by providing accelerated education, innovation software tools, and analytical services. These products and services are based on the Ideation/TRIZ Methodology (I-TRIZ) and are built around its three core competencies: Inventive Problem Solving, Anticipatory Failure Determination, and Directed Evolution™. This set of applications is designed to allow enterprises to resolve difficult and critical inventive problems, eliminate technological roadblocks, predict failures, and invent future generations of business- and technology-based systems and processes.