I-Stats.com
Title
I-stats: Web Analytics: Real-time web analytics - Audience Analysis, Navigation Analysis, Content Analysis, Marketing Analysis
About I-stats
Excerpted from the website:
- I-stats was created in October 2004 and we have quickly become one of the best and most complete web analytics solution available. Our services are divided into four main categories: Audience Analysis, Navigation Analysis, Content Analysis and Marketing Analysis. We invite you to navigate through our site to learn about our services. Don't hesitate to contact us if you need assistance.
Real-time Web Analytics Tool
- I-stats is a real-time web analytics tool that allows you to track the visitors of your website for marketing purposes. I-stats is not spyware. All of the information gathered by I-stats is publicly available when anyone visits any website. I-stats organizes this information in a way that allows you to better understand your visitors and use that knowledge to enhance your web pages.
- It is real-time because it starts gathering the information and making it available from the moment you install our HTML code on your web pages. You have up-to-the-minute information about who is visiting your website, where they are coming from, what they are searching for and how they are navigating through your website. You can even see visitors currently on your website and what pages they are visiting at any given moment.
Our Goal Is To Help You
- Our mission is to help you use web analytics to understand your visitors and improve the design, content, navigation, and marketing initiatives of your website.
How Can Web Analytics Help You?
- There are many ways web analytics can be used to improve different aspects of your website, from design to content and from navigation to marketing initiatives. There is not a set formula and it all depends on the type of website you have and the goals you want to achieve with it. We'll give you a few examples of how web analytics have helped us make decisions on our own website:
- 1) Audience Analysis
- When it came time to redesign our website, we debated if we should make the layout wider to fit screen resolutions 1024x768. We found that about 95% of our visitors use screen resolutions equal to or greater than 1024x768, and based on that we decided to optimize our design for the majority of our users. We have other websites where the majority of visitors still use screen resolution 800x600. So, one cannot make such a decision based on overall Internet users and trends, but on each unique audience.
- 2) Navigation Analysis
- We made several changes with our navigation based on some our Path Analysis reports. For example, our Demo was composed of six pages, and a link to our live demo on page six, but the number of people actually following that path and the amount of time spent in each page showed us a lot of them were interested in the Live demo page. So we reduced the total pages to three and put a link to the Live demo on the home page.
- 3) Content Analysis
- Again using the Demo pages as an example: the number of visits and the amount of time spent in these six-step pages told us this information had to be available to our users in less steps and with less wording, since the average time spent in some of the pages was as little as 19 seconds. We needed to convey our message during that time! So, in addition to reducing the number of pages, we replaced descriptions of our graphs with images of them. After all, a picture is worth a thousand words.
- We had many ideas and improvements on several of our features. So, how to prioritize them? Based on our Popular Pages reports we found out that the most visited features by our current users are Latest Visitors and Referring Links. We made significant improvements to these pages and combined some other features with these.
- 4) Marketing Analysis
- I-stats is an international company. Our web analytics helped us prioritize the countries we would spend more time in terms of marketing. For example, a lot of our visitors are from the UK and Canada. This information was key in deciding to purchase international domain names, or having a multi-language site, for example.
Languages
English
Address
- 1450 Kingswood Dr #442
- Roseville, CA 95678 US
Logos
What do we offer
- I-stats reports are divided into four main analysis sections: Audience, Navigation, Content and Marketing.
- Audience Analysis
- Latest visitors, Domains, Countries, Browsers and Versions, Screen Resolutions, Operating Systems.
- Navigation Analysis
- Visitor Unique Paths, Path Analysis, Ideal Path Analysis, Page Analysis, Visit Length.
- Content Analysis
- Popular Pages, Pages Not Visited, Page Segmentation, Entry Pages, Exit Pages.
- Marketing Analysis
- Referring Links, Keywords, Search Engines, Image Search.
Related Domains
External Links
- Alexa: I-Stats.com
- WHOIS for I-Stats.com
Categories:
- Traffic Analysis
- Web Analytics
- Web Analytics Canada
- Web Analytics Uk
- Web Counter
- Web Counters
- Web Hit Counters
- Web Page Counter
- Web Page Counters
- Web Site Analytics
- Web Site Counter
- Web Site Hit Counter
- Web Site Statistics
- Web Site Stats
- Web Site Traffic Statistics
- Web Site Traffic Stats
- Web Sites Statistics
- Web Statistics
- Web Statistics Software
- Web Stats
- Web Traffic Analysis
- Web Usage Statistics