Fieldwork.net
Title
Strategy Works - Worldwide - Qualitative Research, Marketing Strategy, Marketing Messages
Description
Excerpted from the website:
- Strategy Works James Rosenfield Worldwide Qualitative Research & Marketing Strategy & Marketing Messages account planner account planning advertising messages advertising strategy B2B brand audit brand equity brand loyalty brand positioning branding business development business to business cause marketing communication strategy concept testing consulting consumer interviews consumer satisfaction creative development depth interviews ethnography ethnographies executive interviews focus groups global idea development international marketing communication marketing messages marketing strategy moderator naming new product new products non-profit marketing one-on-one interviews positioning professional interviews qualitative research San Francisco segmentation Strategyworks target audience U.S. U.S.A. US USA worldwide Advertising Alcohol Alcoholic Beverages Athletic Apparel Automotive hybrid vehicles passenger vehicles small trucks Beverages Communications Long Distance Service Radio Stations Telephone Fax Equipment Computer Computers Hardware Software Consumer Electronics Consumer Packaged Goods Digital Photography Entertainment Emergency Travel Services Financial Services Retail Consumer BtoB Asset & Liability Products Wholesale Credit Travelers Checks Flowers Games Toys Electronic Traditional Health Services Home Furnishings Hotels Information Technology Hardware Service & Support Software Insurance Internet Media Sales Medical Services Non-Profit Office Machines Office Supplies Online Services Periodicals Personal Services Pet Care Real Estate Restaurants Retail Smart Card Services Travel Services Trucks 4x4s Writing Instruments Pens 3Com Academic Systems Anderson & Lembke Apple Computers BBDO Broderbund Butler Shine & Stern Coca Cola Company Daewoo Motor America Decipher Inc. Excite Fallon McElligott Floathe Johnson Foote Cone & Belding FCB Hewlett-Packard Katsin-Loeb KFC Lexus M&C Saatchi McKinney & Silver MSSB PacifiCare HMO PF Magic Pottery Barn proBRAND Publicis Purina S3 Saatchi & Saatchi San Francisco Chronicle Sanford International (a Newell Rubbermaid Company) Siemens Business Communications Team One Toyota Motor Corporation (Hybrid Vehicles) Toyota Motor Sales U.S.A. United Way Wolfe/Doyle Young & Rubicam Y&R
Languages
English
