Bob-Livingston.com

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REL Communications

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About Bob Livingston

Bob Livingston is a sales professional. He began his career as a sales representative for the Lipton Company and advanced through all of their sales management positions, ultimately leading the 700 person sales organization of this multi-billion dollar Unilever subsidiary.

During his tenure as the Chief Customer Officer, he led some of the industry's earliest initiatives in Category Management and Fact Based Selling. As an up front advocate of the link between sales and technology, he was one of the first to launch an automated information and technology-based strategy.

He is presently an independent consultant working with Fortune 500 companies, assisting their selling teams with customer relationship strategy and execution. Early in his consulting career, he simultaneously held the full time position of Senior Vice-President Customer Development at ACNielsen, leading their customer organization at the beginning stages of their very successful turnaround.

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