August-Grp.net
august - Brand Strategy & Corporate Design
About us
- Our ability is to fuse strategic planning and creative thinking that produces inspirational brands and real market results.At August have the in-depth knowledge and understanding of brand creation, corporate identity and retail branding all with international experience.
Brand DNA™
August helps you build a brand from the foundations up or remodel an existing brand strategy. Through careful brand analysis, we identify an essence that is then communicated via the brand platform.
We determine a brand’s dimensions and lay them out in a considered brand architecture, from which our skilled team is able to devise a communication strategy that gives your brand a voice.
Be it the launch of a new brand or a re-branding exercise, defining strategy is a step no brand owner should skip. August provides advice on brand vision, values, positioning, USP, slogan, brand architecture and both internal and external brand communication directions.
Brand strategy is the springboard for your brand’s future development.
Successful brands have one thing in common - well defined, and likeable personalities that connect with customers and create real competitive advantage.
At the heart of every successful brand is clearly defined Brand DNA™
Just like human genetic coding, Brand DNA controls identity, behavior, longevity and personality. It’s a basic code for survival and the foundation on which successful organizations and brands are built.
Brand DNA ™ is a process that enables companies to ensure that their brand is aligned with business objectives and is clearly and consistently communicated across all applications.
Brand DNA™ provides the critical link between brand strategy and real business actions.
Website
- august: August-Grp.net
- Author: Alaa Kahel
