AgencyFinder.com connects advertisers with the right advertising agency
About AgencyFinder.com
AgencyFinder.com helps businesses and firms connect with the right advertising agency. Every advertising agency has a specialty and firms are usually unable to recognize this specialty, this is where AgencyFinder steps in and helps you find the right marketing and PR agency for your unique marketing campaign.
Companies search at no-cost and can either begin by calling AgencyFinder, or visit AgencyFinder.com to conduct an on-line search to find an advertising agency, a PR Firm or marketing firms that meet or exceed their needs for experience, size, location, and budget.
Each advertising agency creates a data file that reflects their vertical market experience, their services, media capabilities, target-market experience, size, location and affiliations. Each advertising agency authors seven (7) essays plus multiple case histories so clients can evaluate, select and invite them for further discussion and ultimate hire. Agencies pay a fixed-fee annual subscription.
Search for an Advertising Agency
The "no-cost" search for the perfect match begins when the marketing decision-maker at a company (or search consultant retained by a client) registers with AgencyFinder.com.
The client then selects from a detailed "menu" and completes a questionnaire, describing the requirements for the advertising agency and the marketing campaign (or advertising agency relationship) at hand.
The proprietary search engine uses algorithms to identify a registered advertising agency by the requested capabilities and characteristics. This can be precisely narrowed to the precise results since each registered agency has described their firm using more than 500 parameters, including:
- Advertising agency services
- Media experience
- Industry and market experience
- Employee census
- Office location
- Billing options and much more.
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AgencyFinder.com receives an average of 11,800 visitors per month, and has completed over 9,000 successful client searches. Users can find assistance and contact information for the company’s corporate and marketing offices in the United States and Europe at "Contact Us." |
Within 24 hours of a search, a consultant from AgencyFinder contacts the client by telephone, to offer counsel and to discuss the selected agencies.
AgencyFinder handles all the paperwork, the search RFIs, invitations, and confirmations, standing as the perfect match-maker between clients looking for solutions and ad agencies offering their expertise.
Once the client has identified their favorite candidates, AgencyFinder invites the selected candidates to contact the client.
At first the advertising agency contacts the client via telephone. The ad agencies that are invited to become contenders send agency brochures and relevant samples. Clients then visit favorite candidates for an agency tour and chemistry-check and 2-3 finalists make final presentations at the client's headquarters.
History
Charles Meyst, Chairman and CEO of AgencyFinder, describes AgencyFinder.com & AgencyFinder.eu as the “e-Harmony.com of the advertising agency industry.”
Along with a highly skilled team, Chuck launched the site and the service in October 1997. Prior to AgencyFinder, he spent seven years as CEO and new business consultant teaching and installing professional new business development systems in US and UK specializing in the advertising agency and the PR firm.
Chuck found that in the world of advertisers wanting to find and hire the right advertising agency, the challenge of pairing one with the other had been mostly a happenstance process. He created and introduced a place, a process and staff consultants where these no-cost client match-ups would be based more on detailed personalization and human assistance than the output of a search engine or powerful algorithms alone. No platform of automation can substitute for the incorporation of knowledgeable, experienced industry new business consultants.
Present
Today AgencyFinder serves client firms with budgets ranging from less than $100,000 to more than $100 million. Registered agencies represent thousands of international offices, including 95% of the top-ranked agencies in North America and worldwide. Types of agencies represented include:
- Advertising agency
- PR Firm
- Digital, direct marketing
- Sales promotion
- Web development
- Interactive agencies
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Recognition and Awards
The InfoCommerce Group has described AgencyFinder as “A fascinating blend of data-driven screening coupled with highly personalized assistance, placing it somewhere between a traditional buying guide and a search consulting firm.” They have also awarded AgencyFinder the InfoCommerce Group’s Model of Excellence Award.
- See AgencyFinder PitchCast New Business Blog.
- See Agency Finder Online Press Room.
- Read archived Newsletters for Agencies
- Read archived Newsletters for Clients
- Register for newsletters to be delivered to your inbox.
Languages
English
Address
- Glen Allen, VA 23060
Corporate and Marketing Offices North America
- Business Partnering International, Ltd.
- 4327 Cox Road, Vantage Place
- Glen Allen, VA 23060
- Toll-Free: 1.877.XFINDER (877-934-6337)
- Tel: 804.346.1812
- Fax: 804.346.1940
- E-mail:
Corporate and Marketing Offices UK & Europe
- AgencyFinder.eu c/o
- Reardon Smith Whittaker Limited
- Shepherds Studios, Rockley Road
- London W14 0DA
- Web: www.rsw.co.uk
- Tel: +44 (0) 20 7603 2290
- Fax: +44 (0) 20 7348 8906
Accomplishments & Awards
- AgencyFinder.com has served more than 12,000 registered worldwide companies, who have used their site and services to find the perfect match from the industry universe of 30,000 advertising agencies and another 8,404 public relations firms (US alone). Agencies that choose to register at the site are found by prospective companies through direct search or they can easily be matched during the process that involves staff consultants. AgencyFinder’s Board of Advisers has certified each advertising agency by using a set of highly detailed criteria.
- Winner of the 2005 Info Commerce Award as a Model of Excellence.
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Related Domains
External Links
- Alexa: AgencyFinder.com
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: [}}} LinkedIn]
