User:Amit Mani Mishra

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Amit Mani Mishra

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Amit Mishra - e-marketing, search marketing & web analytics Consultant

a.k.a - Amit Mani Mishra. A strategic online distribution specialist, focused on generating profitability and cost efficiencies, through selective channel management. An enthusiastic, highly motivated team player, who thrives in a dynamic environment, and enjoys optimising the challenges of this fast evolving arena.

Professional Summary:

My role consists in managing e-business projets through performance. I'm responsible for the search marketing and web analytics expertise.

I help client understand their visitors behavior to optimize website and traffic acquisition. Maximize ROI.

  Web analytics:

Vendor selection
- objectives definition
  - KPI's selection
    - tracking plans and tools configuration
      - analytics data collection audit
        business data analysis and recommandations
        A/B, Multivariable testing
        training

   Search Engine Marketing:

define Search Engine Marketing strategies
- Adwords campaign management
  - SEO audit and optimization

  I worked for very different websites:

e-commerce websites
- media and support websites
  - corporate and lead generation websites
    - intranet websites
      - web 2.0 websites
        mobile and widget analytics

  Web analytics instructor:

I train people on web analytics and manage their tools.

- Co-founder of the Global web portal (information hub online)
- Author of a whitepaper about web analytics

 How I Work

How I will work will depend on

(1) how the client wants me to work, i.e., as a consultant or as someone who does the work,
- (2) the type of product or service the client offers,
  - (3) the condition of the client’s website,
    - (4) the client’s budget and
      - (5) the timeframe in which the client expects to see results.

[Some Internet marketing and advertising strategies can produce results almost immediately while others take longer (days and weeks versus months).]

 How I Approach the Work

Much of the Internet marketing and advertising work I do for a client will depend on what strategies I know to be most effective at a given point in time, i.e., what strategies, when employed, will give the client the most results for their money. Above Factors (2), (3), (4) and (5) above also come into play here.

 Types of Internet Marketing and Internet Advertising I Do

Anything legal that will get a website to the top of search engines in record time ideally within 10 days or less. I know all the practices and tricks and then some.

Website Analysis (Is the website designed to rank as well as it can.)
- Search marketing (Seo and Internet marketing)
  - Pay-per-click
    - Blogging
      - Social bookmarking
        Linking
        Directory listing
        Shopping comparison site listing
        RSS
        Press releases
        Pay-per-call

 Internet Marketing and Internet Advertising Business Areas I Have Worked in

Plastic Surgery
- Anti-Aging Medicine
  - Check Recovery Systems
    - Mexico Weight Loss Surgery
      - Vacation Getaways
        Martial Arts Schools
        Sweat Products
        
        Website Design Services
        Jewelry Sales
        Off Plan Property Investments
        Legal
        Legal Finance
        Real Estate
        Mortgage Lead Generation
        
        Travel Accessories
        
        Water Gardens & Ponds
        
        Options Trading Schools & Software
        
        Event Tickets
        
        Business Opportunities
      - Herbalistic Solutions
    - International Trade/Import-Export
  - Event Planning/Promotion
- Metal Engraving
Industrial Manufacturing/Distribution

 Specific Internet Marketing and Internet Advertising Work/Accomplishments

Consistently bring websites to the top of all the major search engines in anywhere from a weekend to 10 days to a couple of months (depends on the website and how much they listen to me).

Generally get a new website or blog “in the system” (where it’s searchable) in anywhere from one to several days.

Managed or worked on different pay-per-click campaigns both on Google and Yahoo for legal finance, personal injury law, event tickets, options trading, Internet marketing, vacation getaways, Mexico weight loss, anti-aging medicine and others. Some of these campaigns I still manage.

Managed several different pay-per-call campaigns through different vendors for legal finance.

 Specialties

Web analytics Search engine marketing

Google Analytics, Omniture-Visual Sciences, Coremetrics, Webtrends, Xiti / AT-internet, Mediametrie eStat, Nedstat Open social networker (LION)

 Member

eMarketing Association Conference Group
InternetRetailing - for leaders in e-commerce and multichannel
Telecom & Mobile VAS Professionals

 Honors and Awards:

Best Question Contest Award Winner of Jun 2005 from Competition Refresher (a Competition Magazine).
SEO Professional Certified.

Write me at - amitmishra.com@ gmail.com or Call me on - +91-9871356073 and I will do my best to help you to get your ROI.

My IM:

Skype - infoamit
YM- infoamitmishra

Add me here -

wiki page.