TheCoca-ColaCompany.com is Coca Cola beverage company

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The Coca-Cola Company

The Coca Cola Company is the largest producer of carbonated soft drinks in the world and has 55,000 employees worldwide and Coca Cola is one of the most post popular soft drink brands. Drinks under the Coca Cola brand include Coca Cola Classic, Fanta, Sprite, Minute Maid, Dr Pepper, Dasani water; Full Throttle energy drink, PowerAde, C2, Tab, Fresca and much more. The Flag-ship Coca Cola beverage was first created in 1884 by a pharmacist called John Stith Pemberton.

CEO: E Neville Isdell Stock Symbol: KO

Slogan: Make every drop count. TM

History

Founded in 1888 by Asa Briggs, the Coca Cola company produces about 400 brands of drinks in more that 200 countries and is one of the largest companies in the U.S and the world. It now traditionally produces the Coca Cola concentrate and sells to bottlers and subsidiaries. During WWII Coca Cola offered free cokes to soldiers who developed a taste for the drink that helped launch its popularity. The company has had is share of criticisms over the years especially allegation of labor violations in less developed countries and possible interactions with Nazi’s during WWII.

2006 Revenue $24.088 billion

Operating income $6.308 billion

Net income $5.080 billion

Due the popularity of Pepsi Cola in taste tests, Coca Cola experimented with changing the taste of Coca Cola Classic in the 1985 and successfully transitioned to New Coke. However, shortly after the general public learned of the change there was widespread criticism of the move forcing the company to revert back to the original formula. New Coke later became know as Coke II and is now only available in limited markets.

Sports Sponsorships

There are many sports programs sponsored by the Coca Cola Company and it traditionally has a strong presence in soccer and racing. The company is set to open The New world of Coca Cola which is an up and coming theme-park-like attraction and also offers the Coca Cola Get Rewards program as a loyalty program that allows you to win freebies sometimes without any purchases. Coca Cola features its global career openings from its site where visitors can browse for jobs and submit an application or profile. Visitors can also view employee benefits and internships. You also find contact details, corporate information, terms of use and a privacy policy on the site.

Official Website

Coca-Cola.com directs you to a regional site based on your user input from your first visit. You can change your destination country from the top banner. The site uses many flash features so it best suited for a high-speed connection. You also register for any account on the site. The make every drop count slogan refers to choosing beverages wisely and there is a section devoted to promoting wellness, healthy choices and an active lifestyle.

The web site provides basic information on programs surrounding the Coca Cola brand, career opportunities and legal information. In the Coca-Cola.com online store you will find many coke accessories like t-shirts, clothes, mugs, cups and much more. It comes complete with a shopping cart for online orders. Other neat features of the site and brand are the Virtual Thirst campaign which is based on the popular secondlife.com virtual world and visitors can submit ideas for the Virtual thirst world directly from the site